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A resource for physicians, practice managers, and other professionals working in SMB medical practices. Get valuable articles with tips to improve your practice and boost revenue.

3 Social Media Lessons from the Mayo Clinic

Posted by Hattie Hayes, Jun 18, 2015
When you think of social media geniuses, your brain may not jump immediately to the Mayo Clinic. But did you know that the Mayo Clinic was the top Health Information Website in 2015? That's thanks to its enormous Facebook and Twitter following, YouTube content publishing, multiple blogs and podcasts. It'd be difficult not to recognize the Mayo Clinic with that kind of reach....
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Topics: eVisit Blog Posts, Bret Larsen, digital health, doctor-patient relationship, mHealth, Patient Engagement, Patient Satisfaction, Practice Management, practice marketing, social media, Tips

25 Healthcare Marketing Experts You Should Follow

Posted by Hattie Hayes, May 27, 2015
When you're busy running your practice, a practice marketing plan might be the last thing on your mind — or your budget. That's why we've put together this list of some of the top healthcare marketing experts to follow on Twitter. All you need to do is click follow, and voila! You'll get effortless access to a stream of free, valuable healthcare marketing resources....
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Topics: eVisit Blog Posts, healthcare marketing, influencers, practice marketing, slider-home, twitter

5 Simple Tricks to Grow Your Patient Population

Posted by Bret Larsen, May 14, 2015
Are you struggling to grow your patient population? Don’t worry. If I’ve learned anything from my experience in digital marketing, it’s that there are plenty of creative, simple tricks to boost your exposure. You just need to prioritize the right strategies....
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Topics: eVisit Blog Posts, marketing strategy, new practice, practice marketing, social media

Why Content Marketing is Crucial for Medical Practices

Posted by Teresa Iafolla, May 6, 2015
Haven't heard of content marketing? Even if you don't recognize the term, you already know what it is. Content marketing is involves creating and sharing valuable, relevant information to get exposure and capture customers. Blogging is a form of content marketing. Newsletters and social media are too....
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Topics: eVisit Blog Posts, content marketing, Infographic, practice marketing

5 Design Tips to Make Your Practice Website Irresistible

Posted by Kristie Colón, Mar 4, 2015
Your practice website is often a patient's first impression of you, your practice, and your brand. Your website shows how much you value your online presence and the patients whose needs you're trying to meet. In short, your website design is your billboard to the online world; it's an extension of your practice....
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Topics: eVisit Blog Posts, Medical Practice, practice marketing, practice website

7 Practice Marketing Tricks Primary Care Can Steal From Dentists

Posted by Bret Larsen, Feb 27, 2015
Dentists are known for successful practice marketing campaigns that bring in new patients, and keep current patients coming in consistently. They’ve got their patients trained to come in every 6 months. As an expert marketer, dentists are often my example that medical practices can and should have a marketing program....
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Topics: eVisit Blog Posts, dentists, marketing strategy, patient referral program, practice marketing, primary care, SEO, social media

8 Practice Marketing Tactics to Boost Revenue

Posted by Bret Larsen, Jan 26, 2015
Marketing sometimes gets a bad rap in the healthcare space. It’s either too outrageous and reckless or too boring and watered down. At its worst, it’s been called the liar’s game—the slimy sales pitch of manipulation and tall tales....
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Topics: eVisit Blog Posts, Marketing, Medical Practice, practice marketing, practice revenue

11 Tips for Responding to Negative Patient Reviews Online

Posted by Teresa Iafolla, Jan 15, 2015
Did you just stumble upon a bad patient review online and are worried it's hurting your practice? Wondering how to respond to online patient reviews and improve your practice's reputation? Don’t worry, we’re here to help....
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Topics: eVisit Blog Posts, doctor reviews, negative reviews, online brand, online reviews, patient feedback, practice marketing, reputation

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